The Vermont Chamber of Commerce and the Vermont Department of Tourism and Marketing (VDTM) have announced the opening of the application for the 2025/26 Vermont Signature Events program.

The Vermont Signature Events program offers an invaluable opportunity for events to garner widespread recognition. Signature events are awarded annually and showcase the rich variety of experiences that can be had in the Green Mountains. These top-rated events offer a true taste of all that is local, bringing visitors into the heart of our communities and serving as an important component in the Vermont visitor economy. In 2023, visitor spending contributed $3.0 billion to Vermont’s economy.

Eligible events must meet the following guidelines:

• Event must take place for a specified and limited period of time.
• Events can occur over a period of months (i.e., a special exhibit at a museum) or for just a few hours.
• Events must have an end date.
• If your business regularly produces events, the event must be above and beyond regular business offerings.
• Event must be appropriate for out-of-state visitors as well as Vermont residents.
• Event must showcase the unique character of Vermont.

Ten award recipients will receive:

• A feature in the 2025/26 Vermont Inspiration Guide.
• A featured event listed on the VermontVacation Events Calendar.
• Inclusion on the VDTM events webpage.
• A feature in VDTM’s consumer newsletters.
• A feature in VDTM’s social media (stories).

Events must take place between April 1, 2025, and March 31, 2026. The deadline to apply for the Vermont Signature Events program is December 1, 2024. Learn more about the program and submit an application.