Bigotry is Bad for Business

Bigotry is Bad for Business

Last session, the Legislature passed H.439 to address systemic inequities in Vermont’s economy, mandating that the Agency of Commerce and Community Development (ACCD) collaborate with BIPOC businesses and community organizations to develop recommendations on best practices to support BIPOC business development. The report from ACCD is due later in 2022. In the meantime, the Vermont Chamber has been working to center the voices of BIPOC leaders of the business community in discussions around building Vermont’s future economy. Diversity, equity, and inclusion are not just core Vermont values, but also critical to Vermont’s economic health and future.

Proposed Actions from Climate Council Report to be Addressed

Proposed Actions from Climate Council Report to be Addressed

The Legislature and agency regulators will be reviewing the Vermont Climate Action Plan recommendations and possible regulatory changes. Given the labor shortage, it is unclear how this plan could be carried out without addressing workforce shortages first.  The Vermont Chamber supports increased density in downtowns and village centers as part of the climate solution.

Getting Creative to Move the Needle on Housing

Getting Creative to Move the Needle on Housing

While there is universal agreement that Vermont has a housing shortage, how to fix it and where to allocate funds continues to be debated. Recently, Governor Scott requested $80 million in ARPA funds for multiple housing initiatives for the current year budget and another $100 million in ARPA funds for a housing package next year.  The Vermont Chamber has suggested creating incentives for converting empty office buildings into housing in our downtowns and village centers and will advocate for the proposals outlined by the Vermont Futures Project to create workforce housing.  

The Vermont Chamber will also be an active voice in supporting the modernization of Act 250 to facilitate a more predictable and less costly permit process to better enable the development of housing in our downtown and village centers. 

Is There a Fix for the Workforce Shortage?

Is There a Fix for the Workforce Shortage?

Businesses across every sector of Vermont’s economy are experiencing a severe shortage of workers. According to the Department of Labor, there are only about 8,000 unemployed Vermonters and over 20,000 job openings. The Vermont Chamber will lobby for program funding to encourage people to return to work, and to attract more workers to Vermont. Those include:  

  • The Vermont Training Program which gives Vermonters the ability to upskill and enter high-need industries like advanced manufacturing, health care, food systems, and green building.  
  • The RETAIN initiative to help workers with injuries and illnesses stay at or return to work.  
  • CTE programs for high school students and adult learners.  
  • Relocation grants and the Stay-to-Stay program which are even more critical now as the labor shortage puts pressure on an insufficient number of workers. The Vermont Department of Financial Regulation recently released a report quantifying the effectiveness of the incentive programs, further illustrating how these programs are a key component of the State’s strategy to attract and retain new workers. Additional funding for refugee resettlement programs to support the 100 Afghan refugees being resettled in Vermont.  
  • military retirement pay tax exemption to better incentivize military retirees to move to Vermont, increasing the diversity of our communities while also strengthening our workforce. 

In 2022, Money and Politics Combine for a Packed Legislative Session

In 2022, Money and Politics Combine for a Packed Legislative Session

As the Legislature reconvenes in January, the issues are familiar – housing, child care, broadband, climate change, and pension reform. Fortunately, the federal American Rescue Plan Act of 2021 (ARPA) contained significant funding for states to address these chronic issues, with some funds appropriated last year and the balance to be appropriated this year. Yet, there are never enough funds to permanently solve these issues. Even with the ARPA funds being injected into ongoing programs, new tax revenue is already being discussed to sustain this higher level of spending.

Of equal importance are the politics of the session with four seats open in the 2022 election. This legislative session will be packed with leaders jockeying for sound bites as they work to elevate their name recognition to the voters. With nearly a year before the election, Vermont currently has open seats for the U.S. Senate, the U.S. House of Representatives, the Lieutenant Governor, and the President Pro Tem.

The ongoing pandemic also adds another element to this environment, which has caused the Vermont Chamber to invest more resources in advocacy, expanding our lobbying team to five people working on all the issues impacting the business community. Read more about the newest members of our lobbying team here or contact any member of our lobbying team at govaffairs@vtchamber.com.

Vermont Chamber Focusing on Workforce Talent and Growth

Vermont Chamber Focusing on Workforce Talent and Growth

By Betsy Bishop, Vermont Chamber of Commerce

The last two years changed our communities and how we do business. During the Covid-19 pandemic, Vermont businesses rallied, innovated, and pivoted. Still, not every business was able to stay open. And now, as we work to recover from the health crisis and economic downturn, a severe labor shortage spans across every industry.

There is a long road ahead, with business operations and consumer expectations permanently changed. The health of our state’s economy and workforce depends on the evolution of our businesses and continued support from government leaders. In 2022, the Vermont Chamber will focus on the most pressing issue that our businesses are facing: growing and retaining Vermont’s workforce to address our labor shortage.

In every policy discussion, we plan to evaluate the impact on Vermont’s economic and workforce growth. We will continue advocating for continued or increased support for: 

  • Funding training programs and RETAIN 

Training programs like the Vermont Training Program and Workforce Innovation Opportunities Act give Vermonters the ability to upskill and enter high-need industries like manufacturing, information technology, and health care. Vermont is also participating in the U.S. Department of Labor’s RETAIN program to help workers with injuries and illnesses stay at or return to work.  

  • Supporting career and technical education 

We support the Vermont Futures Project recommendation to strengthen the Career Technical Education system so that more high school students can pursue post-graduation career opportunities, including through alternative funding and governance models and integrated academic offerings focused on expanding the workforce supply.

  • Funding relocation grants and programs

The Vermont Chamber has long supported funding relocation grants, and this program is even more important now as the labor shortage puts pressure on an inadequate amount of workers. The Vermont Futures Project identified that Vermont needed 10,000 more workers in the labor force before the pandemic. That number has more than doubled. The Vermont Department of Financial Regulation recently released a report quantifying the effectiveness of the incentive programs, which shows that for every dollar spent by the state on this program in 2019, there was $66.26 in economic activity generated. The Stay-to-Stay program has also proven to be an important component of the recruitment and retention effort as the report further illustrates how these programs are a key component of the state’s strategy to attract and retain new workers.

  • Removing tax on military retirement pay 

In 2022, we will continue pushing for a military retirement pay tax exemption. Better incentivizing military retirees to move to Vermont would increase the diversity of our communities while also strengthening our workforce. 

  • Increasing funding for refugee resettlement  

For years, the Vermont Chamber has supported additional funding for refugee resettlement in Vermont. Welcoming refugees to our state is part of the Vermonter spirit, helps our economy, and grows our workforce when we need it most. 

  • Encouraging second chance hiring 

Employers have worked to reduce barriers to workforce participation, specifically in second chance hiring for Vermonters entering the workforce after struggling with addiction or leaving the corrections system. We need all Vermonters to participate in the workforce, and employers need support to understand the needs of these workers and support them as they return to the workforce.  

  • Supporting child care investments 

A report by the U.S. Chamber showed that, of states examined, losses averaged $1 billion annually in economic activity due to breakdowns in child care. Even before the pandemic, three out of five of Vermont’s youngest children didn’t have access to child care they needed. We will continue supporting investments in child care to make it easier for parents to work and to attract new families to Vermont. Available and affordable child care is not just a business issue – it impacts all Vermonters, and the Chamber will work with partners across sectors to find a sustainable solution.  

  • Supporting new housing

Aging housing stock, tight supply, and rising prices near employment centers have forced people to make difficult choices about where to live and work. We need to increase the overall amount of housing units in Vermont while also focusing on creating housing options for low- and middle-income Vermonters to grow and retain our workforce. 

  • Fostering diversity, equity, and inclusion

The Vermont Chamber is also focused on making Vermont an equitable and inclusive state, where all feel welcome. Doing so is necessary for our state and the only way to attract new residents and workers. 

And Vermont businesses are doing their part. Between the summer of 2019 and the summer of 2021, wages increased by 13 percent, employers got creative to support their staff and keep them healthy and connected, and businesses adapted to improve employee safety with PPE and altered work environments.  

This pandemic is a marathon, not a sprint. Our political leaders helped businesses across the state persevere, but the challenges continue. Political attention to Vermont business issues and aid for them must also continue. 

We will advocate and use our strengths to position Vermont businesses for success. In 2022, supporting our state’s economy and growing our workforce is paramount. 

Betsy Bishop is the President of the Vermont Chamber of Commerce, whose mission is focused on creating an economic climate conducive to business growth while enhancing Vermont’s quality of life. She lives in East Montpelier.

Will There Be Equity in the Lodging Industry?

Will There Be Equity in the Lodging Industry?

In July, Governor Scott vetoed S.79, an Act Relating to Improving Rental Housing and Safety, which included a short term rental (STR) registry. There was wide disappointment in this action from both advocates and legislators. As a long-time lodging advocate, the Vermont Chamber sees a registry as the next step toward equity and ensuring a safe rental environment.

While the House and Senate will not be attempting to override the Governor’s veto, legislators and advocates have returned to the drafting table to collaborate on a new iteration of the bill which will include efforts to address concerns expressed by select legislators and the Administration. Contact Vermont Chamber Vice President of Tourism Amy Spear with questions.

Announcing our 2022 Economic Conference

Announcing our 2022 Vermont Economic Conference

Over the last two years, Vermont’s business community innovated to adapt to new requirements and expectations. Businesses are still being impacted by pandemic-related restrictions, economic factors, and concerns – and now face a labor shortage that spans across every industry.

Attend our 2022 Economic Conference to learn about the national and state economic trends facing Vermont businesses for 2022 while also hearing how Vermont can become an economic leader by welcoming all, supporting and growing our diverse communities, and leaning into our state’s strengths.

The 2022 Vermont Economic Conference will be held virtually over Zoom at no cost. Register today!

Vermont Businesses Double Down on Digital Presence This Holiday Season

Vermont Businesses Double Down on Digital Presence This Holiday Season

By Amy Spear, Vermont Chamber of Commerce

Every holiday season, restaurateurs, retailers, and other small businesses encourage customers to shop local, with the shopping season formally kicking off with Small Business Saturday. As COVID challenges continue to plague businesses in all areas of operation from employee recruitment to competition for sales against giant online marketers, Vermont’s small business community is getting creative and taking advantage of the digital marketplace.

As the Vice President of Tourism for the Vermont Chamber of Commerce, I’ve witnessed our members doubling down on digital engagement to compete this holiday season for job recruitment, customer retention and engagement, and creative purchasing opportunities. Vermont makers and merchants have embraced an innovative spirit to meet their challenges head on.

Whether it’s maintaining and building relationships with customers or helping shoppers to experience the wonder of Vermont in person, developing a robust online presence is not only convenient and entertaining, but also essential. As Vermont businesses are geared up to launch marketing campaigns with traditional paid ads supporting their local newspapers, radio, and television stations, they have also turned to social media tools to entice customers to buy products or visit their retail locations.

For example, digital innovations boosted Lawson’s Finest Liquids’ ability to build and maintain relationships with its customers. Lawson’s Finest is known for producing high-quality craft brews, like their Sip of Sunshine IPA and unique maple brews. But as they continue to build their brand and reach, they’re using Facebook Live to regularly host conversations with their customers and answer their questions. And they’re promoting their “Tuesday Tunes” and “Open Mic” nights via Facebook Events.

Additionally, at the pandemic onset, they pivoted to online sales through their website and developed a curbside pick-up service to support their retail business which made some customers more comfortable not to have to go into a retail outlet. Lawson’s Finest even used their digital communications channels to launch a brand-new brew – Little Sip IPA – during the pandemic. By using creative promotional giveaways and scavenger hunts they were able to connect directly with fans to encourage them to try their new beers.

As with many specialty food businesses, Lake Champlain Chocolates maintained operations throughout the pandemic, providing consistent employment for their long-time staff as well as continued support of the broader community by using locally sourced ingredients like Vermont honey and maple syrup in their handcrafted products. Lake Champlain Chocolates has been hosting virtual chocolate tastings via Zoom, something that has caught on with corporate groups. They added new digital features to their website to provide a better virtual shopping experience for their customers and are promoting “order online pick up in-store” purchases through local Google pay-per-click campaigns, OTT (over-the-top) advertising through streaming video, paid social media, and local digital advertising like Front Porch Forum.

Deploying marketing tactics over social media to attract new employees has also gained momentum, especially with holiday sales ramping up. There are many holiday season employment opportunities, and Vermont’s employers are turning to LinkedIn, Facebook Jobs, and Indeed to connect with job seekers.

Vermont’s businesses fuel our economy by offering quality goods and services while at the same time providing good-paying jobs. These employers also provide financial benefits that in turn help to create sustainable and engaging communities. Our hope is that this holiday season, and beyond, Vermonters and tourists alike go out of their way to support our local businesses as they are an integral part of our greater community.

While supporting Vermont’s retailers, restaurateurs, and other businesses during the pandemic has been incredibly important, it’s even more vital to support the surviving small businesses now. There are plenty of ways our small businesses offer virtual engagement and shopping, so go find them online. This holiday season, you can support Vermont businesses in person – or right from your home.

Amy Spear

 

Amy Spear, of Killington, is the Vice President of Tourism at the Vermont Chamber of Commerce, whose mission is focused on creating an economic climate conducive to business growth while enhancing Vermont’s quality of life.

An Update on the Employee Retention Tax Credit

An Update on the Employee Retention Tax Credit

There are a lot of moving pieces affecting the restaurant industry. Here is an assessment with our federal partner, the National Restaurant Association (NRA), of the key issues and what is being done to keep the industry moving forward.

Employee Retention Tax Credit

Watch the NRA’s latest 90 Second Update for an update on the status of the Employee Retention Tax Credit (ERTC). The ERTC was redesigned with input from the NRA and has the potential to be a critical recovery tool for tens of thousands of restaurants. But, as we move closer to the end of the year, many restaurants have yet to see their refund checks from the IRS.

Earlier this month, the NRA wrote the Treasury Department and the IRS with a series of asks to get the ERTC process moving and to protect vulnerable restaurants that will soon owe January tax payments. 

The NRA is meeting with Treasury officials soon and would like to walk in with a petition that demonstrates how important this issue is to the restaurant industry. If you have 30 seconds, please review the petition and add your name

Replenishing the Restaurant Revitalization Fund (RRF) remains a top priority. If you haven’t contacted your elected official in Washington, D.C., now is the time to do so.